Welcome to the Positive Keyword Journey API documentation. This API allows you to integrate our website personalization engine into your web application, enabling you to deliver highly personalized content, recommendations, and experiences to your visitors. Below, you will find details on the various features and capabilities of this API.
### Product Recommendation Engine
- **Algorithmic website personalization:** Utilize multiple AI algorithms, crowd wisdom, and visitor characteristics to recommend products and content tailored to each visitor's preferences.
- **Personalizing across site, email, and apps:** Personalize the entire visitor journey, including page content, promotions, product/content recommendations, remarketing emails, and native app recommendations.
- **1:1 website personalization:** Target content, site messages, and emails based on a comprehensive visitor profile, incorporating data from multiple sources, such as site behavior, demographics, location, CRM data, and more.
- **Easy onboarding of personalization data:** Automatically synchronize data or upload user email lists, CRM data, and product catalogs. Seamlessly integrate your CRM solution through our robust API or utilize third-party ABM data providers.
### Content Recommendation Engine
- **Flexible data integration:** Our website personalization tools support a wide range of personalization scenarios, including recommendation and segmentation engines. Craft personalized content for every touchpoint, from landing pages to email campaigns.
- **Cross-platform personalization:** Maintain a single customer identity for personalized experiences across channels.
- **CRM, CDP, and ABM integrations:** Seamlessly connect with your Customer Relationship Management (CRM) system, Customer Data Platform (CDP), and Account-Based Marketing (ABM) solutions.
### Visitor Targeting
- **Rich user attributes for targeting:** Utilize over 70 user attributes, including real-time behavior, demographics, geo-location, CRM data, referral sources, weather conditions, social data, and more.
- **Easy third-party data integration:** Enhance targeting by integrating external data sources via API or user feed synchronization.
### Integration and Ease of Use
- **Quick and easy integration:** Personyze's widgets empower you to personalize every aspect of the customer journey. A visual editor allows you to make changes visually.
- **API and Integrations:** Our RESTful API enables integration with any website, across all platforms and channels. We also offer plug-and-play integrations with popular platforms like Segment, WordPress, Shopify, Magento, Salesforce, Hubspot, and more.
- **Personalization Widgets:** Choose from a variety of content types and templates for popups, sliders, countdowns, banners, recommendation displays, forms, and more.
### Quality Assurance and Testing
- **Verify before going live:** Utilize our personalization tools to test and analyze campaigns before publishing. Share previews with colleagues for collaboration.
- **Testing and troubleshooting:** Run campaigns exclusively for testing purposes or use our simulator to troubleshoot issues.
### CRM and User Data
- **Leverage CRM data:** Integrate your CRM data with Personyze to enhance your personalization efforts. Utilize data from visitor sessions to improve targeting.
### White Glove Service
- **Managed Service:** Our white glove service includes personalized strategy development, campaign building, and training to ensure you achieve the best results from our personalization platform.
### Personalization Dashboard
- **Customizable KPI Tracking:** Access a detailed dashboard with fully customizable key performance indicator (KPI) tracking. Monitor views, impressions, clicks, purchases, and more. Easily report data to Google Analytics.
### Start Personalizing Today
With the Positive Keyword Journey API, you have the tools you need to create a personalized and engaging user experience across all channels. Whether you're looking to optimize your website, email campaigns, or native apps, our API provides the flexibility and power to deliver tailored content and recommendations to your visitors.
To get started, refer to our API documentation for integration details and code examples. If you have any questions or need assistance, please don't hesitate to contact our support team.
Thank you for choosing Positive Keyword Journey for your personalization needs.